Tribal Leaders Embrace South Dakota Anti-Meth Ad Campaign

ROSEBUD INDIAN RESERVATION, S.D. (AP) — Native American tribal leaders in South Dakota are backing an anti-meth ad campaign that has been mocked because of its slogan, “Meth. We’re on it.”

Gov. Kristi Noem considers methamphetamine abuse an epidemic in the state and has rolled out a nearly $1.4 million campaign to raise awareness about it.

https://www.usnews.com/news/best-states/south-dakota/articles/2019-11-22/tribal-leaders-embrace-south-dakota-anti-meth-ad-campaign