Target to invest in extra payroll hours during the shortened holiday season


October 24, 2019

CEO Brian Cornell said Target will invest more than ever in employee training and hours for the holiday season.

With one less weekend between Thanksgiving and Christmas this year, Target CEO Brian Cornell said every day will count more than ever this holiday season, with no expected sales lull in the middle of the season as is often the case in other years.

That is one reason why the Minneapolis-based retailer is investing an additional $50 million to increase employee hours and training to keep up during the busier and shorter holiday-shopping season this year. It will beef up staffing during peak hours on the weekends to assist customers and will double the number of employees working on fulfilling online orders in stores.


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