Hard Rock International Opens The Doors Of Flagship Cafe in The Iconic Piccadilly Circus

HOLLYWOOD, Fla., July 9, 2019 // PRNewswire // - Hard Rock International recently debuted its new flagship location in London's iconic Piccadilly Circus providing a look into the new brand vision for Hard Rock Cafes globally. The brand's newest Cafe marks the first Hard Rock location to showcase its modern image. Hard Rock Cafe Piccadilly Circus includes a new design style, the world's largest Rock Shop®, contemporary memorabilia and the brand's recently launched new menu innovation, which is headlined by the 24-Karat Gold Leaf Steak Burger™ and One Night in Bangkok Spicy Shrimp™. The location was strategically selected for its position in the heart of Piccadilly Circus, London's entertainment hub, to reflect the lively atmosphere synonymous with the brand.

"We are thrilled to open the doors of our new flagship location in Piccadilly Circus. As our first Cafe opened in London in 1971, the brand has a deep history in this city. Through this new location we're staying true to our roots, while providing a modern vision to our classic style," said Stephen K. Judge, President of Cafe Operations for Hard Rock International. "The Piccadilly Circus Cafe brings brand innovation to the forefront with the modern design of the Cafe and our new menu that offers guests a world-class dining experience."

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