Chef Roy Choi On How America's Food System Has Failed Its Most Vulnerable Citizens

Chef Roy Choi has helped redefine what American food is. He’s challenged definitions, pushed boundaries, and turned his hustle into a brand. Choi is credited helping to set off the entire food truck movement from the back of his Kogi truck on the streets of Los Angeles. The fusion of Korean flavors with Mexican delivery systems (namely, the tortilla) was a shot across the bow of conformity in the food world.

Choi, a highly trained chef, was working in professional kitchens before he left it all behind to cook for regular folks on the streets of L.A. That decision would become the inciting incident in his origin story — he’s now known as the acclaimed chef who only cares about feeding the masses. This ethos led to him throwing his culinary weight behind Locol, which hired local people in struggling neighborhoods and gave them a chance to access healthier fast food at affordable price points. So it came as no surprise that when Choi announced a TV show social justice would be front and center in his new food TV show.

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