Because Minnesotans go along to get along, United Air is testing no-frills fares at MSP
January 30, 2017
When United Airlines wants to test a new product, it looks to where people follow the rules: Minnesota.
The Chicago-based airline, which soon will launch its no-frills basic economy fares, chose Minneapolis-St. Paul as a test market in part because Minnesotans will do what they’re told — even if it means squishing a carry-on under a seat rather than in an overhead bin.
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